Development · Construction · Sales
Ibiza
Most agents upload your property to a portal and hope the right buyer finds it.
We produce a full-funnel campaign around your property, attract qualified buyers, and close the sale.
The reality of the market
Your property is not overpriced. It is underexposed.
There are more than 12,000 properties listed on Idealista. Yours is one of them - sitting next to apartments for €300,000, waiting for a buyer who happens to be searching that week.
The buyer for a property at this level doesn't browse listing portals. He doesn't live locally, why he has to be found.
Our marketing strategy
How we sell
We do not list properties. We produce campaigns that find the buyer.
Every property we represent gets the same system we use to sell our own developments. Targeted. International. Built for one buyer, taken directly to him.
- 01
We define exactly who the buyer is
Before anything is produced, we identify the person. His nationality, his life situation, his reasons for buying. Everything that follows is made for him. Not for an algorithm. Not for a portal. For one type of person.
- 02
We produce the content that finds him
10 to 15 videos per property. Not a property tour. Content that speaks to the type of person who buys at this level. A founder in London. A family in Stockholm. An investor in Munich. He stops scrolling because he sees his own life in the first 3 seconds.
- 03
We take it to him directly
We run targeted campaigns across Instagram and Facebook in the UK, Scandinavia, Germany, and the Netherlands. The property is shown to qualified buyers in their own market. No portal sits between us and them.
- 04
He contacts us ready to buy
By the time the buyer reaches out, he has watched multiple videos, seen the area, understood the property, and answered his own objections. He is not comparing five listings. He is requesting a viewing for one.
Why sell with us
We are not agents. We are a developer and builder who also sells.
That is not a detail. It changes everything about how your property is represented.
The usual way
- Your agent reads the spec sheet and says "high-end finishes."
- A set of photographs, a floor plan, a price.
- Listed across the portals and left to wait.
- The buyer is whoever happens to search that week.
- When it does not sell, you are told to reduce the price.
The Mimax way
- We know what is behind the walls because we build these ourselves.
- 6 to 8 videos produced specifically for your property.
- Targeted campaigns running across 6 countries simultaneously.
- The buyer is identified, found, and given a reason to act.
- When it sells, it sells at the right price to the right person.
Why buy with us
A developer's judgement, not an agent's opinion.
We build our own developments. We price our own projects. We know what construction costs, what materials are worth, and what a property will need in five years. When we advise you on a purchase, it is with the knowledge of someone who builds, not someone who lists.
For buyers & investors
- 01
Off-market properties and pre-launch opportunities from our own pipeline and network.
- 02
Every property assessed with a builder's eye. We see what a viewing cannot show you.
- 03
Honest numbers on value, renovation cost, and what a project will truly take.
For sellers
Your property, marketed the way we market our own.
We represent a limited number of private properties each year. Each one receives the same production, the same campaign system, and the same international reach we use to sell our own developments.
- 01
A full campaign produced from day one. Video, content, targeted ads across multiple countries.
- 02
Direct outreach to qualified international buyers who would never find your property on a portal.
- 03
A single point of contact, accountable for one outcome: selling your property at the right price.
In short
Because we invest in every property we represent. We produce video, build campaigns, and run targeted ads across multiple countries. That investment only makes sense when we hold the property and are accountable for the result. A shared mandate means no one invests properly. An exclusive mandate means we commit fully.
A portal waits for a buyer who is already searching. We find buyers who are not searching yet. We produce 10 to 15 videos per property and run targeted campaigns in the UK, Scandinavia, Germany, and the Netherlands. The buyer for a property at this level does not browse portals. He has to be found.
Primarily the UK, Scandinavia, Germany, and the Netherlands. We target by nationality, life stage, and buyer profile. A founder in London sees different content than a family in Stockholm. Both see your property, but through the lens of their own life.
Yes. Because we develop and build ourselves, we see properties and opportunities before they reach the market. We assess every property with a builder's knowledge: what it is actually worth, what it will cost to maintain, and what the next owner should know before buying.
Representation
